See where you stand in AI answers, and how to move up.

Every week BotSay asks ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews and Google AI Mode the questions your buyers ask. You see who gets named, where you rank against your competitors, and what to do next to win more answers.

Get started
ChatGPT Perplexity Gemini Claude Google AI Overviews Google AI Mode
ChatGPT, asked this week

What is the best payroll software for a 20-person company?

For a team that size, Tessera is a strong choice: it handles multi-state tax filing and has clear pricing. Novaly suits contractors, and Pinefield is worth a look if you need time tracking.

You are named first
Your next move
Write Payroll for restaurants Could win 12 questions
Where you stand Up from 4th
  1. 1
    Novaly
    41.2%
  2. 2
    TesseraYou
    34.0%
  3. 3
    Pinefield
    26.3%

Example, using an invented brand

A fresh reading every week.

In your inbox and in the product: what changed, your place against the brands you compete with, and the next thing worth doing. In a sentence you can repeat.

More on the weekly reading

BotSay   to you08:00

Tessera moved up to second place this week.

You were named in 34.0% of answers, up from 27.8%. That is a real change. Novaly still leads.

Next   Write about payroll for restaurants.

Example, using an invented brand

See exactly where you stand.

Five measures, set against the competitors you choose, on the same questions, on every engine: Mention rate, Share of voice, Average rank, Your pages cited and Sentiment.

More on competitor standings

Where you standUp from 4th
  1. 1
    Novaly
    41.2%
  2. 2
    TesseraYou
    34.0%
  3. 3
    Pinefield
    26.3%
  4. 4
    Kestrel Pay
    19.8%
  5. 5
    Orbita
    12.1%
Mention rate34.0%
Share of voice21.4%
Average rank#1.92
Your pages cited17.2%
Sentiment78

Example, using an invented brand

Know what to do next.

A short list of work, ranked by how many questions each piece could win: the pages to write and the places to be mentioned, with the evidence behind every one.

More on the action list

Your work, ranked
Write a pagePayroll for restaurantsNovaly is named in 31 of 48 answers here. You are in 6.
12 questions
Get mentionedTwo review sites the engines lean onCited 140 times this week. You are not listed on either.
9 questions
DecideIs help.tessera.example yours?Counting it lifts Your pages cited.
1 minute

Example, using an invented brand

See whether it worked.

Mark the day you publish in BotSay. It follows those questions afterwards and shows you what changed, so you know which work paid off and what to do more of.

More on results

Payroll for restaurants: answers that name youUp from 6 to 19 of 48
The figures as a table
Payroll for restaurants: answers that name you, each week
Week ofAnswers that name you
4 Aug6 of 48
11 Aug6 of 48
18 Aug (published)6 of 48
25 Aug9 of 48
1 Sep13 of 48
8 Sep16 of 48
15 Sep19 of 48

Example, using an invented brand

Numbers you can stand behind.

Mention rate shows how many answers it is built on and how sure we are of it. When BotSay says you moved up, you can say so in the room with confidence.

How we measure

Mention rate, two readings
The figures as a table
Mention rate, two readings
WeekMention rateLikely range (%)
Last week27.8%25.1 to 30.7
This week34.0%31.1 to 37.0
Up 6.2 points. A real change.

Example, using an invented brand

What you get.

EnginesChatGPT, Perplexity, Gemini, Claude, Google AI Overviews and Google AI Mode. All six on every plan.
Questions60, 150 or 400, chosen by you or recommended by BotSay, read every week.
CompetitorsA panel you choose, measured on the same questions as you.
Every weekYour reading, in the weekly email and in the product.
SourcesEvery page the engines cited, and which ones you could be on.
SeatsUnlimited.

Monthly plans. Six engines on every one.

Pick by how many questions you want read each week. Everything else is the same on all three.

Starter

$59 per month

60 questions, read every week

Start with Starter

Growth

$139 per month

150 questions, read every week

Start with Growth

Scale

$359 per month

400 questions, read every week

Start with Scale

Billed monthly. Same engines, same competitor panel and unlimited seats on every plan.

Built and run by

BotSay is a Caspio product, built and run by the team behind a software platform used by thousands of companies.

Questions and answers

What is AI visibility?

AI visibility is how often, and how favourably, AI assistants such as ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews and Google AI Mode name your brand when people ask the questions your buyers ask. BotSay measures it every week and shows you how to improve it.

Which AI engines do you read?

ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews and Google AI Mode. All six are included on every plan.

How often are the numbers updated?

Every week. Your reading arrives in the weekly email. We read every question on every engine each week, so each reading is complete and comparable with the last. Once setup is done, you can run your first reading straight away. After that, BotSay reads every week.

Who decides which questions get asked?

You do. Add your questions one by one, or accept the ones BotSay recommends from your website address, written the way a buyer would ask. You can edit any of them before anything runs. BotSay can recommend more at any time, and nothing is added until you accept it. You also choose the country the questions are asked from.

Which competitors can I track?

Any brands you choose. Add them one by one, or accept the rivals BotSay recommends from your website address, ranked by how often AI engines name them as your competitor. Ask for more recommendations at any time; nothing is added until you accept it. Every brand is measured on the same questions and the same engines as you, so the comparison is like for like.

How do you know a change is real?

Mention rate shows how many answers it is built on and how sure we are of it. When this week clearly differs from last week, we say so, and you can repeat it with confidence. Our guide Is my AI visibility score real? shows how to check any number.

What do I do with the results?

Each week you get a short list of work, ranked by how many questions each piece could win: pages to write and places to be mentioned. When you publish, mark the date in BotSay and it shows what changed afterwards.

Can my whole team use it?

Yes. Seats are unlimited on every plan, and you invite your team by email.

How much does BotSay cost?

$59, $139 or $359 a month for 60, 150 or 400 questions, read every week. All six engines are included on every plan. See Pricing.

How does billing work?

Plans are billed monthly. The details are in our Terms.

Who is behind BotSay?

BotSay is a Caspio product, built and run by the team behind a software platform used by thousands of companies.

Six engines on every plan

See where your own brand stands.

Monthly plans from $59. Cancel at any time.

Get started